specialized healthcare marketing

Healthcare marketing is unique, complex and competitive.

That's just internally. Externally, you face stiff competition and industry upheaval. Success requires a strong brand and breakthrough creative steeped in real, emotional human stories told by a partner who will work with you to truly understand your healthcare consumer and how to reach them.

Core Health® is Core Creative's specialized healthcare marketing practice. We help clients turn their brand into a competitive advantage, leading them through a scalable brand strategy process. Core's unique say it. live it.® philosophy helps drive internal and external brand alignment to address the biggest challenges healthcare marketers face.

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Featured Video

How to build your brand, inside and out.

Our unique philosophy helps drive internal and external brand alignment to solve the biggest challenges healthcare marketers face.

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Arkansas Children's Hospital

Featured Case Study

This campaign is designed to improve reputation and stem out-migration. Learn how we connected access to care with the magic of childhood.

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e-book

What Do Consumers Really Think of Healthcare Disruptors?

November 30, 2023

There's more to know about healthcare disruptors.

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Want innovation? Reconnect with your inner child.

November 13, 2023

How we make marketing ideas that feel truly fresh.

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Connecting with Your Audience Through the Power of Storytelling

September 26, 2023

While facts and figures have their place, effective storytelling helps your marketing leave a lasting impression.

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Simple But Brilliant: How We Used Color to Define and Differentiate a Brand.

September 26, 2023

How Core helped ThedaCare use color to tell a story

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The Key to Effectively Engaging B2B Buyers? A More Human Approach

September 12, 2023

The key to better buyer engagement requires a human lens.

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Create Clarity in the Complex Healthcare Market with a Product Compass

August 15, 2023

How to Position Your Healthcare Product So It Stands Out

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Brand vs. Performance Marketing: Why Healthcare Marketers Need Both

August 08, 2023

Brand vs. Performance Marketing: Why Healthcare Marketers Need Both

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Healthcare Brand Alignment is the Ultimate Competitive Advantage. Here’s How We Create It

July 07, 2023

Ensure internal and external brand alignment with this checklist.

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How Thoughtful Brand Discovery Helps Crystallize Competitive Advantage

June 27, 2023

Find and Leverage the Essential Truth of Your Healthcare Brand

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How Core Helped TriHealth Align Its Brand With Its Culture

June 16, 2023

Bringing “life to brand” with a powerful human connection

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Core helped us think through the best articulation of who we are and who we want to be with a strong brand compass and thorough storytelling.

Bret Barczak, Chief Marketing Officer, Numotion

Our Experience

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