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Do healthcare marketers know enough about disruptors?

We'll be sharing consumer perceptions and attitudes at HMPS22


We are very excited to present “Disruptive & The Traditional: What Do Consumers say?” with Rob Klein of Klein & Partners and Dean Browell of Feedback at The Forum for Healthcare Strategists annual conference, the 27th Healthcare Marketing & Physician Strategies Summit (#HMPS22), May 16-18 in Salt Lake City.

We’ll share the results of two brand new, national consumer studies - quantitative and qualitative - to reveal what consumers say, think and feel about healthcare disruptors. Here’s the important part: We want to know what YOU think and feel too! Your feedback can be included in our discussion.

During the presentation at HMPS, we’ll be sharing our findings and insights on social media with #DisruptorInsights. Follow along and let us know what you think. As you do, think about how your organization is feeling the advance of disruptors in your market and how consumers may perceive them.

  • Are you experiencing disruption due to new entrants into healthcare?
  • What does your organization think about new disruptors in healthcare?
  • Are they changing the way you reach and motivate your patients?
  • Are they changing the way people in your service area perceive you?
  • Are you concerned about the quality of care people are getting?
  • Are you changing your plans because of disruptors in your market?

Not attending HMPS? You can still learn more about what your peers think by filling out the form below.

Send me the results of the survey.

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