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There's never been a time like this in your career

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You always knew healthcare marketing would be challenging … it’s probably part of what drew you to the field. Lately, though, the pace of change has seemed overwhelming, and the pressures on healthcare marketers and communicators have increased exponentially. Then again, so have the opportunities to make an impact. From supporting recruitment to internal communications to driving volumes, revenues and strategic growth. We understand. And we’re here for you.

Contact us for COVID-19 support and guidance, and to discuss your healthcare marketing objectives today.


Laila Waggoner serves as Vice President, Healthcare Strategy for Core Health, Core Creative’s specialized healthcare marketing practice. Laila brings more than 30 years of experience working with regional health systems, community hospitals, academic medical centers, hospices, managed care organizations and B2B healthcare brands in markets across the country. She’s held in-house health system and agency leadership roles, and provides unique insight into how clients can best leverage the strategic branding, marketing and creative resources of an agency partner.

doctor checking patient pulse | Core Health

Re-examining consumer healthcare decision making in 2022

How has the calculus changed for healthcare consumers selecting a healthcare provider? Core Health has partnered with Klein & Partners to conduct a new national consumer survey of 1,000 healthcare decision makers, exploring a variety of key factors affecting healthcare choices.
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